The Transforming Jetty Road, Glenelg project will cement Glenelg as Adelaide’s premier coastal shopping, dining and entertainment destination that is modern, safe, vibrant and accessible.

It will be a destination that’s the heart of our local community. A place that is loved by locals and that they’re proud to call their own and a place that lives on in the minds of the one million plus visitors who come to the Bay each year.

This investment will allow us to modernise and transform Jetty Road, respond to the growth that is taking place around the state and ensure our city and the Glenelg precinct remain at the front of mind as Adelaide’s premier coastal shopping, entertainment and tourism precinct.

The Transforming Jetty Road, Glenelg project will have a positive impact on the full breadth of the city, including residents, traders, visitors and the wider southern and western region of Adelaide.

Jetty Road is one kilometre in length and supports 19 side streets and laneways and more than 300 businesses. Because of this, the Transforming Jetty Road, Glenelg project will be staged over three years and in three zones – City, Transition and Coast.

• The City zone starts at the Brighton Road intersection and extends west to the Partridge / Gordon streets intersection.

• The Transition zone runs west from the Partridge/ Gordon streets intersection and finishes at Nile Street.

• The Coast zone extends west of Nile Street along Jetty Road and Colley Terrace, finishing at Hope Street. It also includes the Moseley Street junction with Jetty Road, Colley Terrace, and the fringes of Moseley Square.

• City zone construction: From Spring 2024 to mid-2025

• Coast zone construction: from mid-2025

• Transition zone construction: from 2026
  
  

All three zones will be completed by 2027.

We want to create a walkable and pleasant environment that is safe, green, interesting, comfortable, and easy to navigate environment through connected precincts, street vitality, integrated built form and landmarks.

At the same time, we want to preserve the rich historical fabric of Jetty Road which contributes to its unique character by modernising ageing infrastructure in a way that enhances the charm and attractiveness of the precinct.

The changes will be incremental, as it is a three-year program of works that aims to create a more vibrant precinct that makes the most of the shopping, business and coastal environment, while building a thriving local economy.

The project scope includes the entrances of the side streets that intersect with Jetty Road, but not the entire side street. How much a side street will be upgraded will be on a case-by-case basis and dependent on its current use.

The ongoing cleaning and maintenance of the street play an important role in ensuring it is well presented for our local community and visitors. Council is reviewing and changing its cleaning and maintenance equipment and regimes to support the new infrastructure. We also believe the new material pallet will respond more favourably to the anticipated use of the street.

Yes, parking on Jetty Road is still an important feature of this street and the precinct which supports more than 330 businesses.

There are also more than 3,000 car parks within a 4-minute walk of the Jetty Road Glenelg precinct. There are also six additional off-street car parks in the Jetty Road, Glenelg precinct with two hours free car parking available in the two Partridge Street car parks.

The project is looking at options to create flexible spaces to minimise any loss of car parking. Some spaces may be considered for removal, to allow for widened footpaths and increased green spaces, but this will be included in the concept designs for each zone.

In the City zone, there will be a reduction of two car parks to increase cyclists’ safety and remove potential conflicts with vehicles. This also provides an opportunity for increased greenery.

The existing accessible car park in the City zone will be upgraded to be Disability Discrimination Act compliant. This will also create an opportunity to provide parking for motorbikes/scooters near this location.

The vehicle operation along Jetty Road and Colley Terrace is currently being reviewed to increase pedestrian safety. If changes are required to current traffic operations, the project will consult with the community before undertaking any changes.

The project aims to create a walkable and pleasant environment that is safe, green, interesting, comfortable, and easy to navigate. Installation of new continuous paved footpaths is one feature that will enhance pedestrian safety including Disability Discrimination Act compliant and improved pedestrian areas. This will make it much easier, smoother and safer for everyone, particularly the elderly and families.

The Glenelg tram is a vital asset for residents and tourists and this will not change.

The tram will continue to operate on Jetty Road and Council is working with the Department of Infrastructure and Transport (DIT) to investigate improvements of how the infrastructure at the tram stops interacts with the planned upgrades of Jetty Road.

We do not anticipate major disruptions to the current tram services. However, there may be times when the tram must terminate at the Brighton Road stop while the road in the City zone is being resurfaced.

In 2025, the State Government’s Department for Infrastructure and Transport will undertake a tram-grade separation project to remove three level crossings in Plympton and Morphettville, which will require a temporary closure of the Glenelg tram line.

The tram line closure will start in the second half of 2025, and services are scheduled to resume late January 2026 in time for school to resume.

Click here to read more about the Tram Grade Separation Projects

The project team will work alongside businesses and residents to reduce disruption during the construction and retain as much of the normal street operations as possible.

We will promote that Jetty Road is open for business, working in collaboration with the Jetty Road Mainstreet Committee to co-invest in additional efforts to attract people to the precinct.

The project team has been working closely with businesses along Jetty Road to understand their operational requirements. This information will inform the construction program, ensuring they can trade with minimal disruption during their normal hours.

We will provide signage for visitors and residents to navigate construction areas and access businesses and services along Jetty Road Glenelg, and promote off-street and side-street parking.

We will work with the business to ensure they retain access to their business during their normal operating time.

We will also provide support with wayfinding signage, to ensure visitors can access businesses, and promote widely that Jetty Road Glenelg is still open for business.

Shopfronts and associated infrastructure belong to private landowners. Council has limited influence over changes to those properties.

A key priority for the project is to ensure that all works completed by the City of Holdfast Bay along Jetty Road are accessible to everyone and aligned with the Disability Discrimination Act (DDA).

Please note Council can't enforce existing businesses to meet current DDA requirements. However, we will work with private businesses and assist them (where possible) to convert their existing business entrances to meet DDA requirements.

Council offers Shopfront Grants available to Holdfast Bay businesses and commercial property owners. This scheme relies upon 50% contributions from either the landlord or business owner with a $5,000 capped investment from Council.

The Shopfront Grants are aimed at encouraging businesses and landowners to improve their presence on the street, increase activation, and improve the aesthetic value of their property/ business. Council will be actively advertising and promoting this initiative during the project.

A core objective of the project is to make the precinct more attractive to new businesses and activation, which, when done correctly, will strongly support attracting private investment in the precinct, particularly around the foreshore and improving the offering along and the attraction of Jetty Road.

The City zone is a section of Jetty Road, Glenelg, which starts at the Brighton Road intersection and extends west to the Partridge Street/Gordon Street intersection.

It extends into three side streets off Jetty Road – Rose Street, Eitzen Street and Newmans Lane.

The renewal work in the City zone will include:

• Installation of new continuous paved footpaths
• Enhancing pedestrian safety with Disability Discrimination Act compliant and improved pedestrian areas
• Improved stormwater to reduce ponding on the footpaths, parking bays and the road
• Increased greenery and use of water-sensitive urban design elements to reduce urban heat
• Installation of artistic lighting and new street furniture

A new entry statement that draws people’s attention and lets them know they’ve arrived at Jetty Road will be installed at the Brighton Road end of Jetty Road. A concept design is being created by visual artists Skunk Control. Skunk Control also created the nine colourful petals that were installed on the pergola in Bouchee Walk which was part of stage one of the Jetty Road upgrade that was completed in 2022.

After a six-month procurement process, Outside Ideas have been selected as the preferred contractor to deliver construction for the City zone.

Outside Ideas have demonstrated experience and commitment to delivering quality infrastructure and understands the importance of keeping the street operational during construction.

Work in the City zone began in October 2024 with essential stormwater works.

Early works, including site and service investigations, will commence on Tuesday 12 November 2024 until Monday 25 November 2024. This will be conducted at night, in small, isolated sections of the footpath, and these sections will be reinstated each morning.

We do not anticipate any disruption to pedestrian and business access during this phase of work.

From Thursday 5 December 2024, street renewal construction will commence on the footpaths, kerb, watertable and garden beds, with completion set for mid-2025.

As there will be no change to the function or layout of the City zone section of the street, the design plans for the City zone have been released for information.

The majority of construction works in this zone are renewals of existing assets, including the addition of greenery, creative and functional street lighting, and furniture.

In early 2025, we will release the concept plans for the rest of Jetty Road – the Transition and Coast zones – for community consultation.

We will be inviting everyone in our community to review those plans and provide feedback to help shape the final designs for the Coast and Transition zones. This will include consultation on any changes to traffic contained within those designs.

There will be minor changes to on-street parking, including the reduction of two car parks to increase cyclists’ safety and remove potential conflicts with vehicles. This also provides an opportunity for increased greenery.

Yes. The existing accessible car park will be upgraded to be Disability Discrimination Act compliant. This will also create an opportunity to provide parking for motorbikes/scooters near this location.

We are working closely with businesses in the Jetty Road precinct to understand their operational requirements during the construction periods and ensure that they are able to trade with minimum disruption during their normal hours of operation.

We will provide wayfinding for visitors and local residents to navigate construction areas and access businesses and services along Jetty Road Glenelg. This will also include promoting off-street and side-street parking.

Yes, there will be a minor change to the pageant’s starting location. This year, the pageant will start from the Jetty Road intersection of Gordon / Partridge streets. This is about 100 metres west of where the pageant has started in previous years at the Jetty Road / Rose Street intersection.

The pageant will then travel down Jetty Road and along Colley Terrace, allowing more people to see it. On the day of the pageant, the tram will terminate at the Brighton Road stop as it has in previous years.

There will still be pedestrian access through the City zone for people to make their way to the Christmas pageant route.

Any other events held along Jetty Road will continue to be accessible via the City zone.

The City zone is part of the three-stage, multi-year Transforming Jetty Road Glenelg project, which was announced earlier in 2024. Council has secured $10 million from the Australian Government to help deliver the Coast zone. The remaining $30 million will be funded by Council.

Within the Transition zone are Chapel Plaza and Bouchee Walk, which were upgraded in 2021 as the first stage of the Transforming Jetty Road Glenelg project.

Chapel Plaza was converted from a small, one-way road into a spacious public plaza with seating, new lighting, public art, more trees and greened resting spots.

The upgrade of Hindmarsh Lane, which became Bouchee Walk, helped strengthen pedestrian connections within the precinct, along with new public toilets, a parent room and a fully accessible Changing Places toilet.

This was just the start of our work to future-proof the Jetty Road precinct and is a great example of what to expect when a side street is transformed into a flexible space for events and activations.

Other plans for the Transition zone include:

• Replacement of footpaths with stone pavers and improving accessibility for the whole community

• Raised multi-use areas that suit both on-street parking, activation activities and outdoor dining

• Improved accessibility with upgraded infrastructure that is socially inclusive and compliant with the Disability Discrimination Act
  
  
• Better connection between laneways and side streets off Jetty Road with continuous footpath treatments that extend into these streets and laneways
• Increased pedestrian safety throughout the street.
• Improved stormwater management that uses of water sensitive urban design features to reuse stormwater and reduce ponding on the road, parking bays and footpaths.
• Increased greenery and low-level planting to decrease urban heat and increase a sense of wellbeing.
• New creative and functional street lighting and furniture to enhance how people experience Jetty Road.

Yes. The community will be invited to review and share their thoughts on concept plans for the Transition zone when the plans are publicly released in early 2025.

The Coast zone is our iconic tourist destination point. The focus for this area is the creation of a flexible space, with footpaths extending seamlessly to merge with Moseley Square to create a plaza when the road can be closed to vehicles for events and activations.

The function of this space will be changed with a focus on people-based activities.

Other plans include:

• Raised multi-use areas to allow vehicle access and on-street parking that can be transformed for outdoor dining and events.

• Increased pedestrian safety throughout the street.

• Improved accessibility and socially-inclusive infrastructure to meet Disability Discrimination Act compliance.

• Better connection between laneway and side streets off Jetty Road with continuous footpath treatments that extend into these spaces.

• Better use and removal of stormwater through upgraded systems and the use of water-sensitive urban design.

• Returning hardscape surfaces back to green spaces to create comfortable resting spots along the street.

• Embedding public art in functional infrastructure enhances the precinct's aesthetic and cultural value.

Yes. The community will be invited to review and share their thoughts on concept plans for the Coast zone when the plans are publicly released in early 2025.

There has been engagement about this project since 2017, when the community and the stakeholders were engaged on the draft Jetty Road Glenelg Masterplan, with 764 residents responding. In addition, 108 traders were interviewed separately to seek feedback on the draft Masterplan.

Council received additional feedback about Jetty Road through other formal community engagement projects including the annual Quality of Life Survey, the Annual Business Plan and Glenelg Dry Area community engagement.

Yes. Included in the Draft 2024-25 Annual Business Plan and the Long-Term Financial Plan 2024-34, which were released for community consultation during April and May 2024, there was information about the Transforming Jetty Road, Glenelg project, and the proposed funding model.

A separate, additional survey of 400 residents and 100 businesses was also conducted to ensure we had a broad representation of the community.

Face-to-face interviews were conducted at six locations across the city with questions specifically about the Transforming Jetty Road, Glenelg project.

Yes. The project team can be contacted via the Contact Us information on this page.

The community will also be invited to provide feedback on the draft concept designs for the Coast and Transition zones prior to being approved by Council for detailed design and construction. That community engagement is expected to begin in early 2025.

$40 million has been allocated to deliver the project.

Council has secured $10 million from the Australian Government to help deliver the Coast zone. The remaining $30 million will be funded by Council.

While Council was successful in securing the $10 million grant from the Australian Government, Council exhaustively explored options for seeking State Government funding. Unfortunately, the State does not contribute to high street upgrades due to them being council infrastructure. At this stage, Transforming Jetty Road Glenelg does not meet any State Government grant criteria.